Every rapper wants to know how to promote him or herself as a rapper. There are a lot of ways to promote yourself as a rapper, but here I’ll tell you the best way to do it. Some of these things I’ve done in the past in my rap career and some of these techniques I will use in the future. If you want to be a great rapper then there are things that I could tell you that still may “not” apply to you. It’s important that you add your own style to this and not just take this as law for promoting yourself as a rapper. Every rapper has to have their own style and personality. It’s very important that you first strive for originality. I’ve always felt that rap is like an invention, your task for being a rapper is to come up with a new invention. The best thing to do is be yourself.
Rule # 1 How to Promote Yourself As a Rapper or Performer is set a Goal
I can’t tell you how important this rule is. I meet rappers all the time that don’t have a clear cut goal. You must have a specific goal and you must set specific goals frequently. Some rappers have a vague goal like,”I want to be big and sell a lot of records.” That’s not a specific goal. A specific goal sounds like this, “by January 26th 2012, I will sell a million records and be on the Tyra show and shows like 106th and Park.” If you don’t know where you are going you will never get there. If you know where you’re going you’ll be sure to reach it. Even if you miss your deadline, I guarantee you’ll be close. If you set a goal as a rapper! Now set a new goal.
Rule # 2 How to Promote Yourself As a Rapper or Performer is make a plan
This goes with setting a goal, you must have a great plan for what you want, if you don’t or refuse; plan to fail. You will notice when you don’t have a plan, so many things will come forward and distract you. When you do have a plan you can see your path and it’s amazing that you will sense the days of the future.
Rule # 3 How to Promote Yourself As a Rapper or Performer is you need to get the business straight
I’ve been guilty of not completing this rule before because like many of you, you’re so anxious to make the product. Getting in the studio is all you think about. I know the feeling, I’ve been recording over 10 years and I still get that feeling of awe and release. However if you can help it get you name trademarked first so you can promote a name that belongs to you. Next if you want to start your own record label then get a business license. Check with your local government to find out the regulations in your state.
Rule # 4 How to Promote Yourself As a Rapper or Performer is build buzz by promoting your brand
This is important that you think of yourself as a brand like Coke or Nike. Your face, your voice, your name is what others identify you by. How you sound as a rapper and who you associate yourself with is all part of your brand. How you sound and look needs to be promoted. I’ve seen rappers all the time promoting themselves strictly by voice alone, but this is a grave mistake. If I was to say to you where can I get a hamburger, most people right away think of the McDonald’s, Burger Kings and Jack N the Box in some cases, it all depends on where you live and who’s been promoting to you.
Rule # 5 How to Promote Yourself As a Rapper or Performer You need to network
It’s crucial that you make the right contacts and maintain a relationship with people that are in the industry you want to be in. You must keep their numbers organized and maintain easy access to these people and their resources if you want to be a rapper. You must remember that this a business, not just a hobby.
Rule # 6 How to Promote Yourself As a Rapper or Performer you need to make money
You need to organize shows. If you can’t get hired for a gig then hire yourself. Ever thought of selling DVD s, this is what I did. That way you promote your brand and make money. What about a radio show on Blog talk Radio, this will get your voice out there. What about helping others in some way. If you help them they can help you. If your promote them they will promote you, because they want to promote themselves.
Rule # 7 How to Promote Yourself As a Rapper or Performer is you must work hard
It’s simple you gotta stay hungry, the minute you say, well I can rest, I don’t need to sell right now. It’s another person that’s hungry for what you say you’re too tired to eat. Michael Jordan, Will Smith all went to the top of their professions because they work harder than anyone else. It’s hard to be an actor and not be overshadowed by Will Smith’s success. You know if you want to be number one you’ll have to beat him. Look at Michael Jordan, he’s retired and his brand still overshadows basketball as if he’s never left.